The 3 models to bear changes in price are K3, Seltos, and Sonet. Each of which are now 5 million VND more expensive in some versions, with original equipment retained.

With Kia Sonet, the price of automatic transmission version, including Deluxe, Luxury and Premium, are increased by 5 million VND, bringing the price of these 3 versions to 544 – 584 – 614 million VND, respectively. The standard version of Deluxe MT remains at the same price of 499 million VND.

All versions of Kia Seltos have a price increase of 5 million. The highest price of Seltos is the 1.4 Premium version, priced at VND 744 million. This is also the 5th price adjustment of the Seltos model. At the time of launch, the most advanced version cost VND 699 million.

For Kia K3, only the 1.6 Premium version increases in price from 659 to 664 million.

Thaco’s increase in the price of Kia cars goes against the market trend, when most brands reduce prices to salvage sales after a year of poor business due to the pandemic. According to some dealers, the selling price increased due to the influence from the supply of input components. Among these raises, there are two new models launched this year, the K3 and most recently the Sonet.

The price increase of K3 and Seltos does not affect the competitiveness too much because these two models are relatively affordable in the segment. However, with Sonet being under fierce competition from Toyota Raize, the price increase reduces advantage.

However, Sonet has another competitive edge, which is a 50% discount on registration fees for domestically assembled cars. Meanwhile, its direct competitor Raize has an imported origin, so it does not have this offer and is currently cost a further 20-30 million VND.

Among the 3 models that have just increased in price, K3 is in the C-segment segment and currently having the best sales in the segment with 7,840 cars sold after 10 months. Advantages come from good price and diverse equipment.

Seltos is positioned in the B crossover segment. This model is also having the best sales in the segment with 11,820 vehicles sold after 10 months, offering spaciousness, various equipment and accessible price.

Source: 24h.com.vn