All 3 cars Toyota Innova, Avanza Premio, and Veloz Cross have cumulative lower than Mitsubishi Xpander alone in Vietnam.

Since the launch of Toyota Avanza Premio and Veloz Cross in Vietnam, the small-size MPV segment has become vibrant with fierce competition for the leading position. Toyota Avanza Premio and Veloz Cross are considered “reinforcements” of Innova to help the Japanese automaker maintain its dominance in Vietnam. However, the trio of Toyota Innova, Avanza Premio, and Veloz Cross have not met expectations and are still only serving as a background for Mitsubishi Xpander to shine.

Toyota Avanza Premio and Veloz Cross were first introduced to Vietnamese customers in March 2022 and opened for sale shortly after. However, the span of 10 days on sale was not enough for this duo to make a difference. Only in April 2022, the first achievements were recorded. However, the trio from Toyota are still inferior to their direct rival, Mitsubishi Xpander, in the sales race in their respective segment.

Accordingly, Toyota Innova had a record low sale with 93 cars handed over to customers in April 2021. This is in stark contrast to the past when, once, Innova always had sales of nearly 1,000 cars/month. Toyota Innova is no longer suitable for the needs of the majority. Especially when there are Avanza Premio and Veloz Cross, Innova is even more disadvantaged as a secondary choice in the segment because of its high price.

Meanwhile, Toyota Avanza Premio and Veloz Cross recorded total sales of 1,336 in April. Since opening for sale, this new MPV duo has also had 2,170 vehicles delivered to domestic customers.

Accumulating all three 7-seater MPV models of Toyota Vietnam in April 2022, sales only stopped at 1,429 units leaving dealers. Toyota Rush no longer has available units and was discontinued from the Vietnamese market after less than 4 years of presence.

On the other side of the front line, despite facing a trio from Toyota, Mitsubishi Xpander showed its sublimation when it had impressive sales. The model achieved sales of 1,652 vehicles sold in April. By this time in 2022, 5521 vehicles have left dealers. Mitsubishi Xpander still shows amazing stability in the Vietnamese market. In the near future, it is likely that Toyota Innova, Avanza Premio, and Veloz Cross will find it difficult to overthrow the dominance of Mitsubishi Xpander in Vietnam.

The reason is because the interior/exterior of Mitsubishi Xpander 2022 comes with many improvements, especially the car is equipped with an electronic handbrake, improving the quality to better meet the needs of Vietnamese users. This version has arrived at Vietnamese dealers and is waiting for the official launch date this June.

Source: danviet.vn